2009 Conference Presentation Materials

The 2009 National Scenic Byways Conference featured presentations on important byway topics for enhancing your organization, funding, corridor management, visitor experience and marketing. Presenters have shared their electronic materials here for your review. Click the link on the document.

Please remember the presenter holds the copyright and you must request permission in writing before duplicating these materials. Also, these materials are offered here as a courtesy to the byway community; any opinions, findings, and conclusions or recommendations expressed in these materials are those of the presenters, and do not necessarily reflect the view of the Federal Highway Administration, Arrowhead Regional Development Commission and/or America's Byways Resource Center.

Not all sessions had electronic documents and some files were too large for downloads here. Be sure to check the file size before you begin downloading, especially if you use dial-up service.

Text versions of presentations are available upon request by sending an e-mail to center@byways.org.

Session Name Presenter Materials
MONDAY - Classroom Workshops
Engaging Youth With Byway Initiatives Judy Walden, Walden Mills Group; Sharon Strouse, Ohio State Extension Service; Ann Pritzlaff, Colorado Preservation, Inc. n/a
How To Revitalize A Brand Teresa Mitchell, Seaway Trail, Inc.; David White, New York Sea Grant/Great Lakes Seaway Trail Presentation 1
Presentation 2
Context-Sensitive Solutions For Byways Dennis Adams, America's Byways Resource Center n/a
Sign Design Elements: Sparking Your Imagination Donna Sullenger and Alexandra Botello, USFS Center for Design & Interpretation Presentation
Developing Audio Tours Deborah Schutt, Woodward Avenue Action Association Presentation
Improving Visitor Experiences Through Wayshowing Curt Pianalto and Dennis Adams, America's Byways n/a
Marketing Lessons From Mother Goose Bonnie Heimbach and Diane Rossiter, Illinois Lincoln Highway Coalition n/a
Grants, Grants, Grants! Cindi Ptak, FHWA National Scenic Byways Program; Kate Valentine, FHWA Senior Consultant; Sarah Van Buren, FHWA Division, Michigan; Pam Monjar, Tennessee State Scenic Byways Coordinator; Pam Ternes, Native American Scenic Byway; Stephen Keegan, Peter Norbeck Scenic Byway n/a
Organizational Toolkit For Byways Judy Walden, Walden Mills Group; Sally Pearce, Colorado Department of Transportation; Kelli Hepler, Grand Mesa National Scenic and Historic Byway n/a
Geo-Tourism Joaquin Murrieta-Saldivar, PhD, Sonoran Institute n/a
MONDAY - Best Practices Sessions
Showcase Of Interpretive Planning For The Kansas Wetlands & Wildlife National Scenic Byway Janet Crane, Kansas Wetlands & Wildlife National Scenic Byway; Becky Weller, Great Bend CVB Presentation
Effective Strategic Planning Implementation Eric Hamilton, Mohawk Towpath Scenic Byway Coalition, Inc.; Ray Patterson, Capitol Consulting Group, LLC
Presentation
The Road From An Informal Organization To A 501(c)(3) Sallie O'Hara and Irene Kaufman, Friends of A1A Scenic and Historic Coastal Byway n/a
Planning For Non-linear Byway Corridors Jennifer Mihills, Delaware Nature Society; John Gaadt, Gaadt Perspectives, LLC Presentation
Working With DOTs To Showcase Natural Beauty On Your Byway Trish Eccles, Indiana Historic National Road Alliance n/a
Authenticity Cynthia Tidwell, Village of Corrales; Linda Muller, Limestone Bluffs RC&D n/a
Project Development For Interpretation And The Built Environment Cheryl Hazlitt, USFS Center for Design & Interpretation and Chris Sporl, USFS, Region 2 Presentation
Regional Byway Marketing Jim Pearson, Nebraska Byways Program; Christian Hornbaker, State of Nebraska; Lorraine Hingston Roach, The Hingston Roach Group n/a
The Wayside Exhibit Guide David Guiney and Betsy Ehrlich, Harpers Ferry Media Center, National Park Service n/a
TUESDAY - Classroom Workshops
Interpretive Writing Workshop Lois Ziemann, USFS Center for Design & Interpretation Presentation
Fundamentals Of Economic Impact Elaine Carmichael and David Versel, Economic Stewardship Incorporated Presentation
Native American Involvement In The National Scenic Byways Program Moderator: Scott Sufficool, America's Byways Resource Center
Panelists: Cindi Ptak, FHWA National Scenic Byways Program; Pam Ternes, Standing Rock Native American Scenic Byway; Verginia Yazzi, Navajo Tourism Department
Presentation
Branding Your Byway Tracy Maurer and Don Farleo,
Don Farleo Advertising and Design Company
Presentation
How To's For Good Photography James Conkle, Route 66 Alliance n/a
Creating A Charismatic Brand For Your Byway Cat Coughran and Roberta Sivils, Synergist Group n/a
Marketing The America's Byways® Collection Marci Ross, Maryland Office of Tourism and Development; Cindi Ptak, FHWA National Scenic Byways Program Presentation 1
Presentation 2
TUESDAY - Best Practices Sessions
Colorado's Wildest Dreams: Past, Present And Future Sally Pearce, Colorado Department of Transportation; Cathy Patti, Top of the Rockies; Ken Francis, Fort Lewis College Presentation 1
Presentation 2
Formalized Marketing Collaborations Renee Reid, Natchez Trace Compact, Inc. n/a
Meeting The Needs Of Both The Active And The Passive Visitor Bonnie Parsons, Pioneer Valley Planning Commission n/a
Development Of Historic Evaluation Criteria Deb Divine, BWR Corporation Presentation
Showcase Of Interpretation On The Alaska Marine Highway Neil Hagadorn, USFS Alaska Region Presentation
Demonstrating Post-Scenic Conservation Workshop Initiatives Scott Eckberg, National Park Service n/a
Three R's Of Marketing: Reuse, Recycle, Repackage Diane Delaney, Applied Sustainability Enterprises n/a
Walkable Streets Program Dom Nozzi, Walkable Streets Presentation
"Secret Ingredients" Of An Effective Byway Organization Timothy Alling and Ken Caylor, Coulee Corridor Consortium Handout
Presentation
De-designation Of Tamiami Trail Mariano Berrios, Florida Scenic Byways Program; Lynne Marie Whately, TranSystems Presentation
Partnership Building With CMPs Jon Sewell, Kimley-Horn and Associates, Inc.; Ken Davis, Haydin County Mayor; David Coode, AICP, Tennessee River Trails Association; Pam Monjar, Tennessee Department of Transportation n/a
Developing A Comprehensive Signage And Interpretive Master Plan John Holland and Allysia Angus, Utah Scenic Byway 12 n/a
Combining Transportation Enhancement Projects With Scenic Byways Patricia Fisher, Oregon DOT; Bennett Kubischta, North Dakota DOT; Christopher Douwes, FHWA; Tracy Hadden Loh, National Transportation Enhancements Clearinghouse Presentation 1
Presentation 2
Showcase Of Long-Range Transportation Plans Peter Field, FHWA - Western Federal Lands; Susan Law, FHWA - Central Federal Lands Highway Division; Melissa Allen, PBS&J Worksheets
Factsheets
Presentation
Creating "Birding Friendly" Sites Along A Byway Michael Carlo, U.S. Fish and Wildlife Service; Nathan Caldwell, U.S. Fish and Wildlife Service; Cris Collier, Great Bend CVB Presentation
Aspects Of Sustainability Amanda Fenstermaker, Dorchester County Tourism; Tonda Williams, Harriet Tubman Underground Railroad Byway Presentation