Marketing / Communications
Publications
Authenitic Experiences: Intrinsic Qualities Make a Byway (Lessons From the Road)
Authentic Experiences: Fifteen Guiding Principles for Interpreting Nature and Culture
Authentic Experiences: Interpretation of Cultural and Natural Resources
Authentic Experiences: Balancing Nature and Commerce in Gateway Communities
Authentic Experience: The Tourist Experience
Authentic Experiences: Destination Culture
Authentic Experiences: Work Is Theater and Every Business a Stage
Marketing: Cultural and Heritage Tourism Research
Marketing: America's Byways Consumer Research
Marketing: NSBP Marketing Challenges, Successes and Opportunities (Tele-Workshop)
Marketing: Expanding Travel and Tourism Opportunities (Tele-Workshop)
Marketing: Marketing Research (Tele-Workshop)
Marketing: Cultural Heritage Tourism - If You Promote It, They Will Come (Tele-Workshop)
Marketing: Economics, Partnerships and Your Byway (Tele-Workshop)
Marketing: Marketing a Scenic Byway (Lessons From the Road)
Marketing: Guidelines for Tourism Development
Public Relations: Event Sponsorship
Public Relations: Event Planning - The Ultimate Guide
Public Relations: Planning Special Events
Public Relations: Creating Environmental Publications
Public Relations: Great Promo Pieces
Public Relations: Basic Design Principles for Creating Web Sites
Public Relations: Field Guide to Outdoor and Landscape Photography